We build your two-sided GTM operating system, install it inside your business, train your team, and hand you the keys. Vendor and customer pipelines live, the infrastructure running, every tool owned by you.
The Objective
Block 9's first commercial proof point is a signed training provider. This engagement builds the operating system that gets you there — and the customer-side pipeline that scales the moment a vendor locks — then hands the whole thing over, running, so you operate it without LeadGrow in every loop.
Where the coaching track guides your team to execute, this track is done-for-you: we build it, install it inside your business, train you on it, and leave you owning the entire system.
The System We Install
Everything below is stood up inside your environment, configured to your market, and handed to you at the end. No black box, no dependency.
One CRM (Attio) with two pipelines — vendor signings and customer acquisition tracked separately without reporting noise. Supabase sits underneath as your permanent source of truth, so data you enrich once is yours forever and never re-bought. Built to the data and analytics standard both founders will actually hold it to.
Your entire market mapped at the account level and the people level. It compounds over time and plugs into any agent or workflow — your GTM gets smarter each campaign instead of starting cold. Every month, a workflow surfaces new ICP personnel at your target accounts, on a trigger or fully automated, your choice.
A dedicated AI agent spawned on your knowledge graph, driven from Slack so there's no new interface to learn. It auto-drafts replies for engaged leads, auto-enriches their phone numbers, generates post-call follow-up emails from your call recordings, and runs a gap assessment on command to prep any proposal.
Job postings in your market and other buyer triggers flow into your CRM automatically — surfacing the exact moment there's a reason to reach out, attributed to the right account, with no manual monitoring.
Domains, mailboxes warmed and ready, sequencer configured, and a multichannel master inbox so your sales team works every reply — email and LinkedIn — from one place. Your sales call recorder wires in so you can call leads directly from the system.
Bespoke scrapers we build for your emerging-market segments where standard databases fall short — plus a skill so your team can build their own scrapers after handoff. The custom-data advantage becomes yours to extend.
What You Get
The Build
We deliver the build plan — pipeline architecture, infrastructure spec, and agent blueprint — for your sign-off. To start, you provide:
CRM, Supabase source of truth, and knowledge graph stood up. AI agent layer wired. Outbound infrastructure provisioned and mailboxes warming. Custom scrapers built for your market segments.
The system goes live in your environment. Your tools connect — Attio, Cal.com, call recorder, Slack. Your market is mapped, data loaded, both pipelines running. Vendor outreach can start sending.
SOPs delivered. Live training with both founders and your ops lead across every workflow — campaigns, the agent, the master inbox, reporting. You start operating the system with us alongside.
Atlas owns positioning, narrative, ICP definitions, and the vendor deck. LeadGrow's scope is the operational system: the CRM and pipelines those ICPs run through, the infrastructure and agents that execute against them, and the reporting that tells you what's working. The two layers are built to fit together — no gap between what Atlas defines and what gets installed.
Investment
Next Steps